Content Marketing for Magento Shops – with TYPO3

Boris Hinzer | CEO web-vision GmbH

de 05.07.2016 | 11:00 - 11:30 o' clock | Meet Magento 2016 » Room C

Content Marketing seems to be the Top Buzz Word in eCommerce since the last few months now. It seems that almost every consultant, marketing manager or web agency is trying to convince their customers that Content Marketing ist their perfect solution and the way to go. But why is that? How can also small to medium ranged Shops implement Content Marketing within a sustainable strategy? Which are the opportunities? And what does Google say about that?