Astrid Wunsch

Head of Design Triplesense Reply GmbH
 

Astrid Wunsch is graduate designer and cultural manager. She manages the design team of Triplesense Reply and uses her international expertise for the brand management. Her great passions are user-centered design, intercultural communication and gender marketing.

Presentations

  • Meet Magento 2014
  • 16:00 — 12.05.2014

    Room B

    Female Commerce: men hunt, women too. But different... Women have other digital using and buying habits as men. Particularly shops that fit in with women wishes can benefit form a focus on female demands. The presentation will show what differences exist and what these imply for the concept and the design of a shop.